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CHERRY ARTICLE: How do they see the Adult Industry?Every industry seems to be joining this new fashion of revealing how they perceive themselves and, more importantly, how others do! And we were feeling a bit left out here at Cherry’s headquarters so we decided to do our own industry revealed graphic ourselves!009 March 2012Read More ...
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CHERRY ARTICLE: 2012 Predictions for Adult Mobile EntertainmentWhat will make the big waves (and big bucks) for Mobile Adult Entertainment in 2012 according the industry's foremost thought leaders? Find out here!016 January 2012Read More ...
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CHERRY ARTICLE: How to Plan Your Adult Mobile StrategyWhen you combine the constantly changing landscape that is the mobile industry with the renowned innovation that the adult entertainment industry is famous for, how on earth do you identify the right business model for YOUR business? Let’s face it; if you’re anything like me, you are presented with a cavalcade of potential business opportunities on a weekly basis. But with mobile, most of the time you are travelling on an unmade road. So much of it hasn't existed before so you have no case-studies to refer to and only your gut instinct as to what you think will generate the big bucks and what won’t.030 November 2011Read More ...
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CHERRY ARTICLE: What’s next for Mobile Adult Entertainment? – Cherry MD, Julia Dimambro Fondles Her Adult Mobile Crystal BallOne of things I love most about working in new media, is that the playing field is constantly changing and there is never an opportunity to get complacent, because you are always having to learn something new and adjust your business accordingly to ‘stay in the game’. Mobile entertainment tends to be at the epicentre of this concept with its mind-blowingly rapid and constantly changing landscape that affects day to day business. The launch of the iPhone is one of the best examples of this. Everything we knew, the way we worked, the way we structured deals and the entire value chain altered with the release of this single phone. Amazing!022 September 2011Read More ...
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CHERRY ARTICLE: Mobile Apps: Show me the money!
Around 2 years ago, I was struggling to get my head around apps. Were they on-device portals (which never really took off)? Were they games (which did, but as adult mobile games don’t sell, not much opportunity for Cherry) or were they simply a more creative technical environment in which to promote and present service in a more compelling way?
A revered industry colleague of mine enlightened me by saying: “App’s are just another way to package content, services and entertainment”. This simplified the whole concept for me enormously and opened up a plethora of innovative ideas about how you could take, in my case, immersive fantasies to the next level AND have the access point right there on your customer’s mobile home screen.
021 May 2011Read More ...
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